Aussie Footy Shorts Announced as Official Footy Short of PBR Australia

 

Professional Bull Riders Australia (PBRA) and Aussie Footy Shorts are thrilled to announce their new multi-year partnership, naming Aussie Footy Shorts as the "Official Footy Short of PBR Australia."

Under this exciting agreement, Aussie Footy Shorts will create exclusive footy shorts in collaboration with PBRA, receiving the official rights to develop footy shorts for PBR Australia. As the Official Footy Short partner, Aussie Footy Shorts will benefit from promotional opportunities, including in-show visibility, broadcast media opportunities, marketing campaigns, and corporate hospitality at events.

Bryce and Matty, founders of Aussie Footy Shorts, expressed their enthusiasm about the partnership: “As a small Aussie business, we are absolutely honoured to join forces with PBR Australia and deliver the official footy shorts of the PBR! The true Aussie uniform now with the toughest sport in the world on them!”

Aussie Footy Shorts is renowned for its innovative design, particularly its footy shorts with pockets—a unique feature that has become the company's hallmark. Created by Australians for Australians, the brand combines comfort and practicality, catering to the needs of sports enthusiasts across the nation, and offers designs that Aussies are passionate about.

Glen Young, Managing Director of PBRA Australia, commented on the collaboration: “With Aussie Footy Shorts as our Official Footy Short partner, we’re excited to not only enhance our connection with the Australian sporting community but also ensure that our fans have access to high-quality gear that celebrates their love for bull riding.”

About Aussie Footy Shorts

Aussie Footy Shorts is a proudly Australian-owned business dedicated to exceptional customer service and high-quality products. Founded by two mates, the company specialises in footy shorts with pockets—a unique design that has set it apart in the market. Designed by Australians for Australians, Aussie Footy Shorts provides unique designs that Aussies are passionate about and is truly the Footy Shorts for true blue Aussies. Visit Aussie Footy Shorts at https://www.footy-shorts.com.au/.

About PBR (Professional Bull Riders) Australia
PBR (Professional Bull Riders), with events in five countries, has been competing in Australia since 2005. It operates two tours, producing approximately 16 events annually and visiting cities such as Sydney, Brisbane, and Townsville, as well as regional areas in Victoria and New South Wales. For more information on PBR Australia, visit www.pbraustralia.com.au or follow us on Facebook at Facebook.com/pbraustralia and Instagram at Instagram.com/pbraustralia.

For more information, contact:
Fiona New
PBR Australia Consumer Marketing Manager
fnew@pbr.com